McCann Central Launches Truth Tuesdays


Published on February 7, 2019

This week, we have launched a programme of monthly webcasts designed to share current research insights from our global intelligence unit – Truth Central.

The series of regular webcasts will provide staff with the opportunity to hear about the latest trends and thinking across a range of subjects and help leverage key macro truths to better inform work carried out for our clients.

The first webcast looked at the Truth about Privacy and its cultural impact on brands. Drawing on insight gathered over recent years, the webcast shared some illuminating facts about today’s privacy landscape, and outlined the key imperatives businesses need to be mindful of to become true data leaders.

Truth Tuesdays will run throughout 2019.